What Should a Marketer Say in a Resume?
I have been working in marketing for over 10 years. At the beginning of my career, I started as an intern; today I am the head of the marketing department. I prefer to recruit people myself from the initial review of resumes to the final interview. I believe that I can give some useful advice to people who aspire to a position in the marketing department.
First, list education should be in chronological order. Even insignificant courses should be written down. Just highlight the main stages (college, university, etc.) in bold or in font size. You can make a timeline and place on the right the main education on the left the refresher courses. This makes it easier for the HR or somebody else to understand your background.
Second, do not write with humor. I consider a resume to be an official document. I don't have time to look for the needed information in your jokes. I quickly put such resumes aside.
Third, don't post too much about your hobby. This is your hobby and we are very glad that you have it. It just means that you are a versatile person and our company welcomes this. But the details of your do not characterize you as a specialist. A person who has devoted a lot of time to this section of the resume looks more like a person who misses the deadline for an important project in order to watch the football match.
Fourth, it is not necessary to indicate obvious competencies. For example, we are looking for a content marketer. I read resumes and before getting to competencies dedicated to the areas in which a person created content (what is close to him) or what graphic editors he can work with, I see a bunch of words that are rubbish. A person who has been creating infographics for a popular technical magazine for many years indicates that he knows how to work in standard office programs and easily copes with office equipment. But isn't it obvious even without an entry in the resume.
Fifth, do not use only very specific vocabulary. Don't you think that this contradicts the fourth point? I will tell you that no. Your resume will not always be read by a marketer right away. Perhaps the recruiter simply does not know these complex synonyms. Try to bring the vocabulary in your resume in line with the vocabulary used in the job posting.
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Here are 5 seemingly simple points that can help you find your dream job.